When it comes to HoS I'm of the opinion that their value really depends on the set you're eyeing. I think they have some really good value stuff in the bracket until 500 USD but beyond that it gets pretty crazy pretty quickly. The pricing seems arbitrary as well at some stage. They had like 3 or 4 Fischer Spassky / 72 sets out at some point with vastly different prices (200 USD vs 600 USD IIRC). With very few if any discernible differences between the sets. That's crazy to me. I know, quality of the wood etc. etc., but still just absolutely insane. Same with their Sinquefield stuff. They had the sets the players actually used selling for close to 1500 USD (correct me if I'm wrong) while piece-for-piece pretty much exact copies of that set were selling for 500 USD. Their Cairns cup and Sinquefield sets look exactly the same to me also. 4.4 inch king Spassky set selling for 800 USD...?
My thoughts exactly. I assume there are people with different views that really spend more than $ 500 on new sets. Which makes it possible for sellers to keep these prices so high. I can't see any reasonable justification for asking more than 400 usd for a newly made chess set. Staunton design I mean. Maybe those fantasy designs with elaborate horse sculptures would mean some more handicraft/time is involved. But usually those sets are not the most expensive. So the "you get what you pay for" is imho not always the case.
So, what it appears to boil down to is that currently there are more options for Chess sets than ever. And the consumer needs to be paying attention to details more than ever if he wants the best product at the best price. And there is no one company, except for Noj and Frank Camaratta himself, that will be 100% predictable. For if you go to either the Noj site or Frank’s site you can be assured that what you see is what you get, the best quality available. And yes, you can also expect not the lowest price from either as well. But with both of them you get what you pay for.