Yes, it is ulta passive and that's what makes it hard to play against. Every time you make one of those 10 setup moves, White has to make a move as well, and can easily go wrong and weaken his formation.
Once you have built the Hippo, that's when the game begins.
Instead of attack - attack - attack; it's prepare - prepare - prepare to attack - attack - attack.
A very different way to play chess.
I'm relatively new to the Hippo, but the fact that it involves about 10 moves of preliminary setup without any sort of attack in general, makes it feel passive to me. I'm still getting used to obviously, but it's certainly a different "animal" (pun intended) than most other standard, more aggressive/active openings. It seems like part of the strategy is really to invite the opponent to wast tempi and overextend themselves, while not knowing how to attack your solid structure.