New ad campaign - thoughts?

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Avatar of erik

We just started a new ad campaign for ChessMaster. What do you think of the homepage? :)

Avatar of likesforests
I think it's tastfully done. No flashing, no popups. Smile
Avatar of ATcuba
It nice.  I like it.
Avatar of pauljames
Looks fine. As does  "My Online Chess" page. Do we need to click on them to generate revenue for the site?
Avatar of erik

no, no need to click unless you are interested :) 


Avatar of Etienne
Hey, that's really nice! It even makes the website look nicer!
Avatar of medievalchess
Real nice, Erik. I think it is absoulety perfect. It doesn't cause any problems, and it allows people who are interested to click and find out more.
Avatar of TonightOnly
I like it. The page loads the same speed, nothing is flashing at me, it has to do with chess. Very cool.
Avatar of shadowc
I loved it! I love the background, you should make it the background of every page!
Avatar of shadowc
Hey!! the game isn't that expensive! I might even not crack it!! hahahahah
Avatar of Margreet

It looks good, ads like that are okay.

 

Just wondering, would you also place ads for Fritz? It seems the world is devided into Chessmaster-lovers and Fritz-lovers, and to me this gives the impression that chess.com is in the camp of the Chessmaster-lovers. I just hope you love them both!


Avatar of erik
 Margreet wrote:

Just wondering, would you also place ads for Fritz? It seems the world is devided into Chessmaster-lovers and Fritz-lovers, and to me this gives the impression that chess.com is in the camp of the Chessmaster-lovers. I just hope you love them both!


 oh, we love them both :) but chessmaster is the only one who has wanted to advertize so far, and they are also launching a big new product. look for fritz ads in december! :)


Avatar of MolotovRuss

Really attractive advertising, nice to look at and I was instantly interested in that product.

 

10/10 for brilliant marketing :) 


Avatar of wdanda
It's ok if you keep showing chess related ads. Otherwise, the ad's would be very intrusive I think... I mean, you could show different type's of ads, but put in a more discrete place (ie. at the side or in the bottom)...
Avatar of Reservesmonkey
Looks good, not flashing or moving in front of things, just don't get those hit the monkey and win a $10 gift certificate to Red Lobster ads...
Avatar of likesforests

don't get those hit the monkey and win a $10 gift certificate to Red Lobster ads...

 

Oh man, those are really bad. Laughing


Avatar of erik
maybe we should do "punch the chess clock" instead? :D
Avatar of JollyBishop

ChessBastard. What a great name.

 

I agree the artwork is f*~*ing brilliant. I think if I was new to the site though, I'd probably think it was a Chessmaster website, but I don't suppose that matters too f*_*ing much. *-)


Avatar of SonofPearl
I'm not keen on the banners down either side of the home page and I'd prefer not to have an ad at the top of my email chess home page, but the advert at the top on the Chess.com home page looks great. Smile
Avatar of Etienne
Yeah, the grey bars are so much nicer on the sides! Wink