There are a large number of factors that can go into making a middlegame plan. The challenge is you have to understand each one in order to know how to utilize it.
The list (not exhaustive) would include-
1. Time (not clock time, but tempi)
2. Space
3. Force (the material count)
4. Pawn Structure (weak pawns, doubled pawns, isolated pawns, pawn couples, backward pawns, Pawn chains, passed pawns, outside passed pawn, etc.)
5. Open Files
6. Half-Open Files
7. Knight versus Bishop inequality
8. Outposts
9. Color strengths & Weaknesses (meaning white or dark square strategy)
10. Minority Attacks
11. Initiative
12. Piece Co-ordination
13. Relative Position of Kings (same side, opposite sides)
14. Rooks doubled on the 7th or 8th ranks
15. The bishop pair
16. Good versus Bad Bishop
Hey thank you for the advice. Do you have any online or book resources that go further in depth about middlegames? What's the most effective way to study them?
Modern Chess Strategy by Pachman Or Simple Chess by Stean are both Excellent books on this topic.