I'd make premium $0.99
Do Anything To Chess.com
I would take half of their money to myself and use the rest of the money to give everyone free premium, and operate off of ads for streams and videos, and donations, and a few ads on premium features.
whenever someone is caught cheating i'd make my 1M secret fair-play accounts (dedicated just to this) send them this message 1000 times each:
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
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To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
Please kindly get off our site.
To your information, you have cheated.
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I'll make premium features completely free, and write an article about how chess.com supports potatoes.
I'd change moderator/admin to a paid position. I personally think at the higher level they should be paid, especially for moderators who have been active in their position for a long time. Then I would cease to become chess.com, give it back to Erik Allebest, Jay Severson and Daniel Rensch, after which I would apply for a moderator position.
I would just remove that chatting option in live games, because it is useless and wastes time. Secondly, I would allow non premium members to have free puzzles...
I'd change moderator/admin to a paid position. I personally think at the higher level they should be paid, especially for moderators who have been active in their position for a long time. Then I would cease to become chess.com, give it back to Erik Allebest, Jay Severson and Daniel Rensch, after which I would apply for a moderator position.
Yes the moderators are overworked (also you forgot @Igor and @piotr)
If you became @CHESScom, what would you do
For example, you can create random news and articles
Post your thinking down below