In response to Klimma's post, most everyone cares.
Have you ever read "The Ear, the Eye, and the Arm?"
In the story, there is a religion in which sacrifices must be as painful as possible. That way, the spirit of the sacrificee is burning with anger when it reaches their god and grabs it's attention. People better be pretty angry and plentiful to arouse this god.
no one cares?