How can I improve myself?

Opening Principles:

1. Control the center squares – d4-e4-d5-e5

2. Develop your minor pieces toward the center – piece activity is the key

3. Castle

4. Connect your rooks

Tactics...tactics...tactics...

Pre Move Checklist:

1. Make sure all your pieces are safe. 

2. Look for forcing move: Checks, captures, threats. You want to look at ALL forcing moves (even the bad ones) this will force you look at, and see the entire board. 

3. If there are no forcing moves, you then want to remove any of your opponent’s pieces from your side of the board. 

4. If your opponent doesn’t have any of his pieces on your side of the board, then you want to improve the position of your least active piece. 

5. After each move by your opponent, ask yourself: "What is my opponent trying to do?"

"... In order to maximize the benefits of [theory and practice], these two should be approached in a balanced manner. ... Play as many slow games (60 5 or preferably slower) as possible, ... The other side of improvement is theory. ... This can be reading books, taking lessons, watching videos, doing problems on software, etc. ..." - NM Dan Heisman (2002)
https://web.archive.org/web/20140627084053/http://www.chesscafe.com/text/heisman19.pdf
"... If it’s instruction, you look for an author that addresses players at your level (buying something that’s too advanced won’t help you at all). This means that a classic book that is revered by many people might not be useful for you. ..." - IM Jeremy Silman (2015)
https://www.chess.com/article/view/the-best-chess-books-ever
Here are some reading possibilities that I often mention:
Simple Attacking Plans by Fred Wilson (2012)https://web.archive.org/web/20140708090402/http://www.chesscafe.com/text/review874.pdf
http://dev.jeremysilman.com/shop/pc/Simple-Attacking-Plans-77p3731.htm
Logical Chess: Move by Move by Irving Chernev (1957)
https://web.archive.org/web/20140708104437/http://www.chesscafe.com/text/logichess.pdf
The Most Instructive Games of Chess Ever Played by Irving Chernev (1965)
https://chessbookreviews.wordpress.com/tag/most-instructive-games-of-chess-ever-played/
Winning Chess by Irving Chernev and Fred Reinfeld (1948)
https://web.archive.org/web/20140708093415/http://www.chesscafe.com/text/review919.pdf
Back to Basics: Tactics by Dan Heisman (2007)
https://web.archive.org/web/20140708233537/http://www.chesscafe.com/text/review585.pdf
https://www.chess.com/article/view/book-review-back-to-basics-tactics
Discovering Chess Openings by GM John Emms (2006)
https://web.archive.org/web/20140627114655/http://www.chesscafe.com/text/hansen91.pdf
Openings for Amateurs by Pete Tamburro (2014)
http://kenilworthian.blogspot.com/2014/05/review-of-pete-tamburros-openings-for.html
https://chessbookreviews.wordpress.com/tag/openings-for-amateurs/
https://www.mongoosepress.com/catalog/excerpts/openings_amateurs.pdf
Chess Endgames for Kids by Karsten Müller (2015)
https://chessbookreviews.wordpress.com/tag/chess-endgames-for-kids/
http://www.gambitbooks.com/pdfs/Chess_Endgames_for_Kids.pdf
A Guide to Chess Improvement by Dan Heisman (2010)
https://web.archive.org/web/20140708105628/http://www.chesscafe.com/text/review781.pdf
Studying Chess Made Easy by Andrew Soltis (2009)
https://web.archive.org/web/20140708090448/http://www.chesscafe.com/text/review750.pdf
Seirawan stuff:
http://seagaard.dk/review/eng/bo_beginner/ev_winning_chess.asp?KATID=BO&ID=BO-Beginner
http://www.nystar.com/tamarkin/review1.htm
https://web.archive.org/web/20140627132508/http://www.chesscafe.com/text/hansen173.pdf
https://www.chess.com/article/view/book-review-winning-chess-endings
https://web.archive.org/web/20140708092617/http://www.chesscafe.com/text/review560.pdf

https://www.chess.com/article/view/study-plan-directory