I've never made a blog sorry I don't have an answer TT
How to have more views if you are not a top blogger?

I see that most of your blogs are targeted towards club owners, and that is a very small group compared to the no. of chess players here.
If you like the type of content you are doing, try being happy with the views you are getting.
Or if you want to get more views, choose a topic which is relatable to a wider audience.
Or do a mix of both, which is what I recommend.
I personally send blogs but most of my blogs were having 60~100+ views and only one blog is 300+ views, so I am curious how to have more views when there are no helps received from the chess.com