I think that's a very good question, I'd like to hear what the good players say. With diagrams, please
Planning


http://en.wikipedia.org/wiki/Chess_strategy
http://www.angelfire.com/journal2/chess/planning.html
http://chess-training.blogspot.com/2006/11/common-plans.html
http://www.chess.com/article/view/planning-in-chess
There are plenty other links, and few good books as well.
I've just read this article:
http://www.chess.com/article/view/typical-chess-mistakes
I clearly make a LOT of mistakes, otherwise my rating would not have been frozen at 1600+ as it has been for, like, three years. One of the mistakes listed here is 'playing without a plan'. Please could someone define for me what a plan is in chess? Is it a verbal thing? At what point do you start planning? I don't understand :(