RAW World Chess Challenge: Kasparov selects the World Team

Last month we reported about Magnus Carlsen's new career as a fashion model for G-Star. On September 10th he will play against a world team (you can play too!) helped by three top GMs. They were selected by RWCC ambassador Garry Kasparov and presented in another nice video by G-Star.

Part of the cooperation between G-Star and Magnus Carlsen is the RAW World Chess Challenge. On September 10th, 2010 the Cooper Star Hotel in New York City will host a global chess competition. Everyone in the world is invited to play Magnus Carlsen, the number one chess player in the world, together at once, live on the internet. Three GMs, Maxime Vachier-Lagrave from France, Hikaru Nakamura from the United States and Judit Polgar from Hungary, will suggest moves to the online registered public. The public can vote online for their favourite move to be played against Magnus. Here you can enter.

In a new communiqué this week G-Star introduces Garry Kasparov as the official RAW World Chess Challenge ambassador.

When asked about his thoughts on the RAW World Chess Challenge, Garry Kasparov says: “I am acting as the ambassador of this Challenge, because I am attracted by the unique character of the RAW World Chess Challenge. There isn’t any sport I know of that gives the entire world the opportunity to play the world’s best simultaneously. Magnus is one of the greatest talents ever. This game will be a true challenge for him. Let’s see who wins: he or the World."

Here's the G-Star video in fashion style (potentially insipiring new ChessVibes videos ;-) ) that introduces Maxime Vachier-Lagrave and Judit Polgar:

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Last month the big news was that Magnus Carlsen was contracted by G-Star as their latest male model. The 19-year-old Norwegian is starring together with Hollywood actress Liv Tyler, famous for the Lord of the Rings trilogy and many other films. The photography for the campaign was done in Miami by star photographer Anton Corbijn. In their press release G-Star expained their choice of Carlsen: his "uncompromising approach to the game mirrors G-Star’s own hardcore design philosophy".

The general video about the RAW Chess Challenge with Carlsen:

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Link

• RAW Chess Challenge