I should point out where I got this information from, sorry 'bout that... Check it out on chessbase.com: http://chessbase.com/newsdetail.asp?newsid=6183
No draws in WCC 2010

I'd say it was indeed a non-event psychologically for the players. Neither player could claim anything like "I'm going to be a tiger this match" or "No draws" or "I'm out for blood" and expect the other player to make changes or be fearful.
They're both so good and so experienced.

devoid said:
Sounds like some pretty weak pre match psychology too maybe. Anand won't be even remotely intimidated though. Possibly it's just a tactic to drum up a little further interest in the match amongst the chess community.
Either that, or he has a fine sense of humor. If the match needs any hyping, They should bring in Muhammed Ali, or use a medium to get advice from Bobby.

Or it could be that... Topalov is going after the title in a very aggressive way. Although I was taken back a bit, I wasn't too suprised since it came from Topalov himself. In my opinion, I don't think anyone else would come up with something like that. Topalov isn't my favorite sport of all time, but he might be onto something good here.
I have mixed feelings of this one, folks. Chessbase.com is quoted of saying that "Topalov will not be accepting or offering draws" during the match next month.
Does this guarentee us an exciting match, or has someone gone over the top again?