Who owns Endgame.ai ?

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MrMarshMan

Hans Neimann has lately been promoting Endgame.ai through merch and streams. The website presents itself as a liberator of online chess from some circle of insiders. This resonates quite a lot with the kind of accusation Kramnik often makes, though he has not yet dropped any hints about having any relationship with Endgame.ai.
This makes me wonder, who actually owns Endgame.ai?