Creative Approach

As a Medical Sales Executive, apart from telling the doctors the pharmacokinetics and pharmacodynamics of the drugs, we usually used creative approach to close sales.

This is to break down the (invisible) walls that had been created for centuries between "buyers and sellers". The would be "buyers" always have the notion that the "sellers" are only interested in sales.

Rule # 1, greet the doctors with enthusiasm and a smile. (They are already bored enough with sorrow faced sick patients coming for treatment) Rule # 2, always talk about your drug and how it will benefit the patients - and never ever compare it with others. (Never ever let the doctor think that you are smarter than him even though you are a "Drug Specialist").

Does this involve chess in some way?

It all depends.