>in what world is something like 300K worth of entry fee chasing 115K or so worth of section prizes at all sane?<
You are forgetting about the one-time pass to a room with massage chairs, free chocolates, and the chance to buy a photo of your self with the GM-of-the-week.
Oh, and remember that Will Smith his very own self has blessed this event (although he's too busy staying at home to actually attend). Since when has Bill Goichberg ever been able to say THAT?
i'm pretty sure if the tournament does not fill up that vegas poker players would join the tournament if it were cost effective for them.
Tautologies are fun, but that aside, seeing that unless these "vegas poker players" have USCF ratings they get to play in the open division, it won't be "cost effective" given they need to make the top 6 to show a profit over the $2K last minute entry fee, or even top 20 if they were to take a flyer and enter earlier... and there are enough 2000+ players already to make a novice's chances basically zero.
Even if they have a rating, they need a top 5 finish to make back the 2K last minute entry... ignoring the opportunity cost if that person has a positive expectation at poker. It isn't just that the poker pro (or even semi-pro) has to break even, he would have to win enough to make up for what amounts to a week long vacation.
So no. Any "poker player" that sees some sort of overlay here is a fool. It is quite simply a horrible tournament from any sane gambling type analysis standpoint unless you are either a strong GM or have a true playing strength above the section you are playing in. Morons will be dazzled by the "OMG MILLION DOLLARS!!!!" BS, but anyone with any background in analysing the value of a tournament will see that this is really six seperate tournaments (really more than that seeing some players will only have a realistic shot at a division within a section, but so it goes) that happen to be scheduled at the same time with a total prize pool of $1M. On top of that, the prize distribution is a joke given that the vast majority of the prizes are very small when compared to the entry fee, especially the 1.5K and 2K late entry fees. Hint: a $600 prize on a $1K entry fee is a loss, even ignoring expenses.
But, morons will moron, and there are plenty of people who will be excited to pay 1K (or 1.5K soon) plus expenses to have a really good chance to win $600. It isn't that I want to see this fail out of some sort of malice as much as I'd like to maintain at least the illusion that chess players are smart, and 1500 or so entries in this thing would crush that illusion something fierce. It is a bad value as it stands now (again, strong GMs, etc. excepted), but at 1500 entries... in what world is something like 300K worth of entry fee chasing 115K or so worth of section prizes at all sane? Would anyone like to trade me a dirty quarter for two shiny nickels?